Everyone wants to win, but there’s one key word that sets apart the true winners from the simply glory-hungry: ethics. In the competitive world of big business, it can be easy to get caught up in a fast-paced, inconsiderate mentality. If you want your 
business to stand out, succeed, and truly win, then you need an ethical business philosophy to drive you forward.
Communicate with Employees
If ethical practices are important to you, you need to make sure it is important to your employees. People’s definitions of right and wrong vary, and these discrepancies can be detrimental to a business. A business should clearly lay out its moral obligations, expectations, and philosophies so that employees can work as a team with a common initiative. A moral, diverse, and fairly paid employee base will show clients you’re serious about ethical business and improve public perception. It is important to note that the more you put into your employees, the harder they will work for the company. Just like anyone else, they want to feel appreciated for all of their efforts. An “atta boy” can go so much further than you think.
Treat Clients Fairly
If you trust your clients, they will be more inclined to trust you. A sound business pledges to go above and beyond what is expected of them to ensure customer satisfaction. Customers should have access to all pertinent information prior to doing business. Be clear on contract, return, and payment policies. Be sure you don’t exploit your clients, and that both they and you receive fair pension for the business transaction.
Ban Gifts, Gratitudes, and Kickbacks
Be sure your entire staff understands that it is a major offence to accept gifts over a certain value from clients. Any gift below that value should still be documented and turned in to the human resources department. Though the appropriate value is established by you, take into consideration the damaging costs bribery can have on the integrity and foundation of a business.
Act Sustainably
Businesses that are aware of environmental issues and implement change to address them are the ones that will survive into the future. Do not do business with companies that engage in environmentally threatening activities. Make a commitment to reduce your company’s carbon footprint and induce a diligently followed recycling program.
Operating an ethical business is key for success. By following a business ethics philosophy, you guarantee yourself a satisfied staff, moral business transactions, and a positive impact on the environment. If your business needs advising, don’t hesitate to seek out professional ethics consultation.
